The Sonos

The Sonos app fiasco: how a great audio brand nearly ruined its reputation

Introduction

In May 2024, Sonos released a completely rebuilt and overhauled mobile app for Android and iOS. The new software was meant to improve performance, make the app feel more customizable, and allow for new features in the future. But customers immediately complained about countless bugs, degraded Sonos speaker system performance, and features that had gone missing.
The controversy effectively torpedoed Sonos’ reputation with many customers. In the months since, Sonos has worked to regain their trust, address issues with the redesigned app, and bring back features that were absent at launch. The company still hasn’t fully recovered from its enormous mistake. On January 13th, 2025, Sonos announced CEO Patrick Spence would step down after he was unable to turn things around.

Sonos is still trying to figure out why everyone hates its app

Sonos’ chief marketing officer has left the company

Sonos explored creating a MagSafe speaker for iPhones

Sonos lays off 200 employees as its struggles continue

Sonos continues to clean house with departure of chief commercial officer

Sonos’ chief product officer is leaving the company

Sonos’ interim CEO hits all the right notes in first letter to employees

Sonos CEO Patrick Spence steps down after disastrous app launch

Sonos plans return-to-office push for its product teams

Sonos Arc Ultra review: don’t call it a comeback (yet)

Sonos revenue falls in the aftermath of the company’s messy app debacle

Sonos has a plan to earn back your trust, and here it is

You can now gripe to Sonos about its app on the weekends, too.

Sonos opens a Trello board so we can see how it’s fixing the busted app

Sonos’ latest app update fixes just a fraction of its problems

Sonos CEO says the old app can’t be rereleased

Sonos considers relaunching its old app

Sonos lays off 100 employees as its app crisis continues

Sonos delays two new products as it races to fix buggy app

Sonos puts the apology for the new app right in the app.

Sonos CEO apologizes for disastrous rollout of new app

Sonos customers complain about missing features in redesigned app in community AMA

Sonos says its controversial app redesign took ‘courage’

Sonos announces redesigned app that puts everything on your homescreen

This is the new Sonos app, coming May 7th

Key Insights

  • What is The Sonos?

    In May 2024, Sonos released a completely rebuilt and overhauled mobile app for Android and iOS. The new software was meant to improve performance, make the app feel more customizable, and allow for new features in the future. But customers immediately complained about countless bugs, degraded Sonos speaker system performance, and features that had gone missing.
    The controversy effectively torpedoed Sonos’ reputation with many customers. In the months since, Sonos has worked to regain their trust, address issues with the redesigned app, and bring back features that were absent at launch. The company still hasn’t fully recovered from its enormous mistake. On January 13th, 2025, Sonos announced CEO Patrick Spence would step down after he was unable to turn things around.

    Sonos is still trying to figure out why everyone hates its app

    Sonos’ chief marketing officer has left the company

    Sonos explored creating a MagSafe speaker for iPhones

    Sonos lays off 200 employees as its struggles continue

    Sonos continues to clean house with departure of chief commercial officer

    Sonos’ chief product officer is leaving the company

    Sonos’ interim CEO hits all the right notes in first letter to employees

    Sonos CEO Patrick Spence steps down after disastrous app launch

    Sonos plans return-to-office push for its product teams

    Sonos Arc Ultra review: don’t call it a comeback (yet)

    Sonos revenue falls in the aftermath of the company’s messy app debacle

    Sonos has a plan to earn back your trust, and here it is

    You can now gripe to Sonos about its app on the weekends, too.

    Sonos opens a Trello board so we can see how it’s fixing the busted app

    Sonos’ latest app update fixes just a fraction of its problems

    Sonos CEO says the old app can’t be rereleased

    Sonos considers relaunching its old app

    Sonos lays off 100 employees as its app crisis continues

    Sonos delays two new products as it races to fix buggy app

    Sonos puts the apology for the new app right in the app.

    Sonos CEO apologizes for disastrous rollout of new app

    Sonos customers complain about missing features in redesigned app in community AMA

    Sonos says its controversial app redesign took ‘courage’

    Sonos announces redesigned app that puts everything on your homescreen

    This is the new Sonos app, coming May 7th

  • Why is The Sonos important?

    In May 2024, Sonos released a completely rebuilt and overhauled mobile app for Android and iOS. The new software was meant to improve performance, make the app feel more customizable, and allow for new features in the future. But customers immediately complained about countless bugs, degraded Sonos speaker system performance, and features that had gone missing.
    The controversy effectively torpedoed Sonos’ reputation with many customers. In the months since, Sonos has worked to regain their trust, address issues with the redesigned app, and bring back features that were absent at launch. The company still hasn’t fully recovered from its enormous mistake. On January 13th, 2025, Sonos announced CEO Patrick Spence would step down after he was unable to turn things around.

    Sonos is still trying to figure out why everyone hates its app

    Sonos’ chief marketing officer has left the company

    Sonos explored creating a MagSafe speaker for iPhones

    Sonos lays off 200 employees as its struggles continue

    Sonos continues to clean house with departure of chief commercial officer

    Sonos’ chief product officer is leaving the company

    Sonos’ interim CEO hits all the right notes in first letter to employees

    Sonos CEO Patrick Spence steps down after disastrous app launch

    Sonos plans return-to-office push for its product teams

    Sonos Arc Ultra review: don’t call it a comeback (yet)

    Sonos revenue falls in the aftermath of the company’s messy app debacle

    Sonos has a plan to earn back your trust, and here it is

    You can now gripe to Sonos about its app on the weekends, too.

    Sonos opens a Trello board so we can see how it’s fixing the busted app

    Sonos’ latest app update fixes just a fraction of its problems

    Sonos CEO says the old app can’t be rereleased

    Sonos considers relaunching its old app

    Sonos lays off 100 employees as its app crisis continues

    Sonos delays two new products as it races to fix buggy app

    Sonos puts the apology for the new app right in the app.

    Sonos CEO apologizes for disastrous rollout of new app

    Sonos customers complain about missing features in redesigned app in community AMA

    Sonos says its controversial app redesign took ‘courage’

    Sonos announces redesigned app that puts everything on your homescreen

    This is the new Sonos app, coming May 7th

Pros and Cons

  • Pros:

    In May 2024, Sonos released a completely rebuilt and overhauled mobile app for Android and iOS. The new software was meant to improve performance, make the app feel more customizable, and allow for new features in the future. But customers immediately complained about countless bugs, degraded Sonos speaker system performance, and features that had gone missing.
    The controversy effectively torpedoed Sonos’ reputation with many customers. In the months since, Sonos has worked to regain their trust, address issues with the redesigned app, and bring back features that were absent at launch. The company still hasn’t fully recovered from its enormous mistake. On January 13th, 2025, Sonos announced CEO Patrick Spence would step down after he was unable to turn things around.

    Sonos is still trying to figure out why everyone hates its app

    Sonos’ chief marketing officer has left the company

    Sonos explored creating a MagSafe speaker for iPhones

    Sonos lays off 200 employees as its struggles continue

    Sonos continues to clean house with departure of chief commercial officer

    Sonos’ chief product officer is leaving the company

    Sonos’ interim CEO hits all the right notes in first letter to employees

    Sonos CEO Patrick Spence steps down after disastrous app launch

    Sonos plans return-to-office push for its product teams

    Sonos Arc Ultra review: don’t call it a comeback (yet)

    Sonos revenue falls in the aftermath of the company’s messy app debacle

    Sonos has a plan to earn back your trust, and here it is

    You can now gripe to Sonos about its app on the weekends, too.

    Sonos opens a Trello board so we can see how it’s fixing the busted app

    Sonos’ latest app update fixes just a fraction of its problems

    Sonos CEO says the old app can’t be rereleased

    Sonos considers relaunching its old app

    Sonos lays off 100 employees as its app crisis continues

    Sonos delays two new products as it races to fix buggy app

    Sonos puts the apology for the new app right in the app.

    Sonos CEO apologizes for disastrous rollout of new app

    Sonos customers complain about missing features in redesigned app in community AMA

    Sonos says its controversial app redesign took ‘courage’

    Sonos announces redesigned app that puts everything on your homescreen

    This is the new Sonos app, coming May 7th

  • Cons:

    In May 2024, Sonos released a completely rebuilt and overhauled mobile app for Android and iOS. The new software was meant to improve performance, make the app feel more customizable, and allow for new features in the future. But customers immediately complained about countless bugs, degraded Sonos speaker system performance, and features that had gone missing.
    The controversy effectively torpedoed Sonos’ reputation with many customers. In the months since, Sonos has worked to regain their trust, address issues with the redesigned app, and bring back features that were absent at launch. The company still hasn’t fully recovered from its enormous mistake. On January 13th, 2025, Sonos announced CEO Patrick Spence would step down after he was unable to turn things around.

    Sonos is still trying to figure out why everyone hates its app

    Sonos’ chief marketing officer has left the company

    Sonos explored creating a MagSafe speaker for iPhones

    Sonos lays off 200 employees as its struggles continue

    Sonos continues to clean house with departure of chief commercial officer

    Sonos’ chief product officer is leaving the company

    Sonos’ interim CEO hits all the right notes in first letter to employees

    Sonos CEO Patrick Spence steps down after disastrous app launch

    Sonos plans return-to-office push for its product teams

    Sonos Arc Ultra review: don’t call it a comeback (yet)

    Sonos revenue falls in the aftermath of the company’s messy app debacle

    Sonos has a plan to earn back your trust, and here it is

    You can now gripe to Sonos about its app on the weekends, too.

    Sonos opens a Trello board so we can see how it’s fixing the busted app

    Sonos’ latest app update fixes just a fraction of its problems

    Sonos CEO says the old app can’t be rereleased

    Sonos considers relaunching its old app

    Sonos lays off 100 employees as its app crisis continues

    Sonos delays two new products as it races to fix buggy app

    Sonos puts the apology for the new app right in the app.

    Sonos CEO apologizes for disastrous rollout of new app

    Sonos customers complain about missing features in redesigned app in community AMA

    Sonos says its controversial app redesign took ‘courage’

    Sonos announces redesigned app that puts everything on your homescreen

    This is the new Sonos app, coming May 7th

Conclusion

In May 2024, Sonos released a completely rebuilt and overhauled mobile app for Android and iOS. The new software was meant to improve performance, make the app feel more customizable, and allow for new features in the future. But customers immediately complained about countless bugs, degraded Sonos speaker system performance, and features that had gone missing.
The controversy effectively torpedoed Sonos’ reputation with many customers. In the months since, Sonos has worked to regain their trust, address issues with the redesigned app, and bring back features that were absent at launch. The company still hasn’t fully recovered from its enormous mistake. On January 13th, 2025, Sonos announced CEO Patrick Spence would step down after he was unable to turn things around.

Sonos is still trying to figure out why everyone hates its app

Sonos’ chief marketing officer has left the company

Sonos explored creating a MagSafe speaker for iPhones

Sonos lays off 200 employees as its struggles continue

Sonos continues to clean house with departure of chief commercial officer

Sonos’ chief product officer is leaving the company

Sonos’ interim CEO hits all the right notes in first letter to employees

Sonos CEO Patrick Spence steps down after disastrous app launch

Sonos plans return-to-office push for its product teams

Sonos Arc Ultra review: don’t call it a comeback (yet)

Sonos revenue falls in the aftermath of the company’s messy app debacle

Sonos has a plan to earn back your trust, and here it is

You can now gripe to Sonos about its app on the weekends, too.

Sonos opens a Trello board so we can see how it’s fixing the busted app

Sonos’ latest app update fixes just a fraction of its problems

Sonos CEO says the old app can’t be rereleased

Sonos considers relaunching its old app

Sonos lays off 100 employees as its app crisis continues

Sonos delays two new products as it races to fix buggy app

Sonos puts the apology for the new app right in the app.

Sonos CEO apologizes for disastrous rollout of new app

Sonos customers complain about missing features in redesigned app in community AMA

Sonos says its controversial app redesign took ‘courage’

Sonos announces redesigned app that puts everything on your homescreen

This is the new Sonos app, coming May 7th

Learn More

Explore more about The Sonos on Wikipedia.

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